Content that delivers

We believe in quality and quantity when it comes to traffic.

Formulate Digital Marketing Services

With your website designed, built and launched, the next step is to capitalise on your new platform by ensuring it is as convenient to find and engage with as possible. Together we can draw up an appropriate marketing campaign and long term plan, identifying and providing the right amount of ongoing support for your business, from Pay Per Click advertising, email marketing and social media to detailed marketing reports. When combined with an effective Search Engine Optimisation (SEO) plan, we can ensure your site receives the right kind and quantity of attention, ultimately leading to increased interest and enquiries.

Search Engine Optimisation

Our sites are designed with SEO in mind, but we also offer additional tailored packages to boost your website’s optimisation and in turn, visitors.

As well as routine link building and repairing and other ongoing SEO practices behind the scenes, we create and run News pages for several clients which work wonders with the search engines for keeping content fresh and keywords relevant.

Pay Per Click Advertising

Once your website is up and running, we work with you to make sure it gets noticed by creating and managing Google Adwords campaigns and remarketing. You can set a budget appropriate to your requirements and specific target locations, and we will take care of as much of the rest as you need.

We have experience of managing many campaigns on various budgets, and can help you to create and push your adverts up the search engine rankings without incurring unnecessary costs, attracting new customers and encouraging existing ones to return.

Email Marketing

We manage our clients’ email marketing by setting them up with Campaign Monitor, a service which allows you to easily manage and measure the effectiveness of your email campaigns. We then design tailored interactive email campaign templates for one initial payment which you can reuse time and again to communicate news directly to your client base.

Social Media

An active and effective social media presence is crucial in today’s day and age. We can set up accounts over a range of platforms appropriate to your business, or manage existing ones for you.

This involves implementing a consistent brand and creating ‘shareable’ and ‘likeable’ content. This scores points with the search engines for popularity and pushes your services to a broader range of potential buyers.

Marketing Reports

We manage our clients’ email marketing by setting them up with Campaign Monitor, a service which allows you to easily manage and measure the effectiveness of your email campaigns. We then design tailored interactive email campaign templates for one initial payment which you can reuse time and again to communicate news directly to your client base.

The monthly marketing reports overview the quality and quantity of the traffic engaging with your website, Google ads, social media accounts or email marketing campaigns. This allows us to work with you to identify what works for your business, and where our efforts could be focused more. Each report will include our tailored recommendations to continue improving the effectiveness of your current marketing campaigns, based on data, not opinion.

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